-34% sale
BLACKFLAG Alpha - Unisex Heavyweight Hoodie (AU)
BLACKFLAG Alpha - Unisex Heavyweight Hoodie $74.00 $111.00
Unisex Heavyweight Hoodie Weight where it counts.The Alpha Heavyweight Hoodie is built for colder days, longer nights, and hard use. Thick, resilient fleece keeps heat locked in without sacrificing comfort. It’s got presence, structure, and just enough give — made for daily wear, layered fits, or solo missions. No graphics. No gimmicks. Just heavyweight function, cut clean. Product Specs Kangaroo pouch for stash + warmth Adjustable drawstring hood — classic, functional 50/50 cotton-poly blend — thick, soft, and made to last Tear-away label = zero scratch Ethically made using US-grown cotton + low-impact dyes Care Protocol   Cold machine wash (30°C / 90°F) Non-chlorine bleach as needed Tumble dry medium Iron/steam low No dry cleaning
-20% sale
BLACKFLAG Alpha - Unisex Performance Tank (AU)
BLACKFLAG Alpha - Unisex Performance Tank $50.00 $62.00
Unisex Performance Tank Stay cool. Move fast.Designed for sweat, sun, and sharp profiles, the Alpha Performance Tank is a lightweight go-to for training days and off-grid hours alike. Raw-edge finishes give it a modern cut-down feel, while the cotton build keeps it breathable and soft against skin. No drag. No restriction. Just movement. Product Specs Solid colors: 100% combed ringspun cotton Heather colors: 85% cotton / 15% viscose Raw-edge hems = undone look, clean execution Elastic ribbed collar holds shape over time Lightweight and breathable — built for all-day wear Care Protocol   Warm machine wash (40°C / 105°F) Non-chlorine bleach if needed Tumble dry medium Iron/steam low No dry cleaning
-20% sale
BLACKFLAG Alpha - Unisex Tank Top (AU)
BLACKFLAG Alpha - Unisex Tank Top $50.00 $62.00
Unisex Tank Top Worn-in feel. Zero effort.Stonewashed for character and cut with raw edges, this tank top hits with a vintage look and a relaxed, no-rules vibe. Lightweight and breathable, it’s made for heat, sweat, and movement — or for doing absolutely nothing at all. From beach runs to bar hangs, this one stays in rotation. Product Specs Stonewashed finish for natural fade + vintage tone Raw-edge sleeves for a loose, broken-in look Ribbed collar = flex and structure where it counts Double-needle hem for extra reinforcement 100% pre-shrunk combed cotton — soft, clean, reliable Care Protocol   Cold wash (30°C / 90°F) Tumble dry low Iron/steam low No bleach No dry cleaning
-41% sale
BLACKFLAG Alpha - Women's Cropped Tee (AU)
BLACKFLAG Alpha - Women's Cropped Tee $37.00 $62.00
Women’s Cropped Tee Cut short. Built strong.The Alpha Cropped Tee is a relaxed essential — dropped shoulders, clean hem, and just enough structure to keep it sharp. Made from soft cotton with reinforced stitching, it’s designed to move with you without losing form. Throw it over gym sets, cargos, or solo with denim — minimal effort, maximum edge. Product Specs Relaxed fit with dropped shoulders = unforced drape Shoulder tape for added structure + shape retention Double-needle stitching = durability locked in 100% cotton or cotton-blend (varies by color) Safety-standard certified for adult wear Care Protocol   Cold machine wash (30°C / 90°F) Tumble dry low Iron/steam low No bleach No dry cleaning
-41% sale
BLACKFLAG Alpha - Women's Everyday Shirt
BLACKFLAG Alpha - Women's Everyday Shirt $37.00 $62.00
Women's Everyday Shirt Wears easy. Holds up.The Alpha Everyday Shirt is made for repeat wear. Clean lines, no side seams, and a soft-yet-durable cotton build that handles whatever the day throws at you. From morning routines to late-night links, this one stays sharp without trying. Not loud. Not trendy. Just essential. Product Specs Seamless body = less waste, smoother fit Ribbed collar holds shape, no curl Shoulder tape = added structure, zero sag Ethically sourced U.S. cotton — soft, tough, dependable Classic fit with tear-away label for zero scratch Care Protocol   Cold machine wash (30°C / 90°F) Non-chlorine bleach if needed Do not tumble dry Do not iron No dry cleaning
-17% sale
BLACKFLAG Alpha - Women's Gym Shorts
BLACKFLAG Alpha - Women's Gym Shorts $62.00 $74.00
Women’s Gym Shorts Form. Function. Freedom. Cut for motion, built for momentum — the BLACKFLAG Alpha Women’s Gym Shorts are made to move with you, not against you. Whether you're hitting a heavy set, flowing through a stretch circuit, or powering through your morning cardio, these shorts deliver breathable performance with a bold edge. Sleek. Athletic. Unapologetic. Designed to hold their own in and out of the gym. PLEASE NOTE: This product is stocked in our US warehouse. Customers ordering from outside from the US may have delayed shipping times on this product, however, items fulfilled by local warehouses will be delivered within the usual 5 - 7 business day timeframe. Core Features 100% Polyester for quick-dry performance and long-term durability Gusset insert allows full mobility — no bunching, no restrictions Tagless design with printed size/care label on waistband Midweight 8.5 oz/yd² fabric for balanced support and airflow Care Protocol   Machine wash cold (max 30C / 90F) Tumble dry: low heat Do not bleach Do not iron Do not dryclean
-29% sale
BLACKFLAG Alpha - Women's Performance Leggings
BLACKFLAG Alpha - Women's Performance Leggings $62.00 $87.00
Women’s Performance Leggings Engineered to flex. Designed to stand out. These aren’t your average leggings. The BLACKFLAG Alpha Performance Leggings fuse high-performance function with unapologetic flair — made for workouts that don’t hold back and off-duty days that still demand edge. With a supportive high-rise waist and four-way stretch, they move with you — not around you. From deadlifts to downtown strolls, they’re built to hold form and turn heads. PLEASE NOTE: This product is stocked in our US warehouse. Customers ordering from outside from the US may have delayed shipping times on this product, however, items fulfilled by local warehouses will be delivered within the usual 5 - 7 business day timeframe. Core Features All-over print delivers bold, saturated, long lasting color from hip to hem Four-way stretch for full flexibility without restriction High-rise 4.5" waistband smooths and supports Polyester-Spandex blend for moisture-wicking comfort Sleek, skinny fit perfect for gym wear or layering into street style Care Protocol   Machine wash cold (max 30C / 90F) Do not bleach Do not tumble dry Do not iron Do not dryclean
-41% sale
BLACKFLAG Alpha - Women's Softstyle Gym Shirt (AU)
BLACKFLAG Alpha - Women's Softstyle Gym Shirt $37.00 $62.00
Women’s Softstyle Gym Shirt Made to move. Designed to last. This isn’t your average gym tee — the Alpha Softstyle Gym Shirt is built from 100% ring-spun cotton for a soft, breathable feel that moves with you. Garment-dyed for that worn-in, lived-in aesthetic from the first wear, it delivers comfort without compromising edge. Whether you're hitting the gym, heading to brunch, or winding down at home, this tee keeps up. Form meets function — with muted tones, raw texture, and a silhouette that doesn’t quit. Product Specs Garment-dyed finish for a rich, vintage tone Clean, side-seam-free design = better fit + less waste Double-needle stitching = reinforced strength Pre-shrunk, ultra-soft ring-spun US cotton Available from S to 4XL — size-inclusive by design Care Protocol   Machine wash cold (30°C / 90°F) No bleach Tumble dry low Iron low if needed Do not dry clean
-29% sale
BLACKFLAG Alpha - Women's Sports Sweatpants
BLACKFLAG Alpha - Women's Sports Sweatpants $62.00 $87.00
Women’s Sports Sweatpants All-day comfort. Zero compromise. Unwind without dialing down your style. The BLACKFLAG Alpha Sports Sweatpants are built for laid-back legends — where comfort meets confidence. Whether you're winding down or powering through a creative grind, these sweatpants deliver effortless energy and cloud-soft coziness. Crafted from lightweight brushed polyester with a smooth hand-feel, they offer relaxed structure with the kind of comfort that moves with you. From lazy Sundays to post-lift lounging, they’re your new off-duty essential. PLEASE NOTE: This product is stocked in our US warehouse. Customers ordering from outside from the US may have delayed shipping times on this product, however, items fulfilled by local warehouses will be delivered within the usual 5 - 7 business day timeframe. Core Features 100% Brushed Polyester for breathable softness and durability Elastic waistband offers a flexible, secure fit Printed size + care label inside for zero irritation Feather-light fabric (5.6 oz/yd²) — perfect for layering or solo wear High stitch density for a clean look and long-lasting wear Care Protocol   Machine wash cold (max 30C / 90F) Do not bleach Tumble dry: low heat Do not iron Do not dryclean
BLKFLG - Baseball Cap
BLKFLG - Baseball Cap $74.00
BLKFLG Baseball Cap Low profile. High impact.This isn’t your dad’s cap — it’s stripped back, unstructured, and ready for rotation. A six-panel build with a precurved brim, breathable eyelets, and a snapback closure for a clean, locked-in fit. Throw it on and move — no second thought needed. Built for sun, street, and everything in between. PLEASE NOTE: This product is only stocked in our USA warehouse. Customers ordering from outside of the USA will have a longer delivery timeframe for this product. Product Specs Soft, unstructured crown for all-day wear Classic 6-panel layout with ventilation eyelets Precurved brim — ready out the box Adjustable snap closure for dialed-in fit 100% cotton — light, durable, breathable Care Protocol   Spot clean with warm water + mild soap Use soft brush on tough areas No soaking. No machines. No BS.
BLKFLG - Dad Cap
BLKFLG - Dad Cap $74.00
Dad Cap Low profile. Always in rotation.Unstructured, understated, and built for daily wear. The BLACKFLAG Dad Cap delivers effortless comfort with a curved brim and classic 6-panel design. No frills. No flash. Just a solid, everyday cap made to move when you do. Laid-back look. Locked-in fit. PLEASE NOTE: This product is only stocked in our USA warehouse. Customers ordering from outside of the USA will have a longer delivery timeframe for this product. Product Specs Unstructured 6-panel build with ventilation eyelets Precurved visor for shade without stiffness Adjustable snapback = fits just right 100% cotton — breathable, built to last Made for all-day wear, no matter the season Care Protocol Spot clean only with warm water + mild soap Use soft brush on tougher areas No soaking. No machines. No nonsense.
BLKFLG - Femme Fatale Tee (AU)
BLKFLG - Femme Fatale Tee $62.00
Femme Fatale Tee Soft on the skin. Sharp at the edges.This isn’t just a tee — it’s quiet power, cut from 100% ring-spun cotton and built to move with you. Lightweight but never basic, the Femme Fatale Tee sits close without clinging and pairs with anything that matches your mood. Unapologetically clean. Subtly dangerous. Wear it your way — just don’t wear it to blend in. Product Specs Seamless design = no waste, no distractions Ribbed collar keeps its shape under pressure Shoulder tape for structure where it counts Ultra-soft ring-spun cotton Ethically made. Oeko-Tex certified. No compromise Care Protocol   Cold wash (30°C / 90°F) with similar colors Tumble dry low Iron/steam low No bleach No dry cleaning
BLKFLG - Homme Fatale Longsleeve Tee (AU)
BLKFLG - Homme Fatale Longsleeve Tee $74.00
Homme Fatale Longsleeve Tee Danger in plain sight.Built from heavyweight cotton and cut with quiet intent, the Homme Fatale Longsleeve is a slow-burn essential. Minimal on the outside. Lethal underneath. The structured fit, reinforced seams, and shape-retaining collar make this piece hold its form — no matter how or where you move. Wear it solo. Throw it under a jacket. Either way, it speaks louder than it looks. Product Specs Ribbed collar holds sharp through every wash Reinforced neck and shoulder seams with twill tape Side seams for structure and fit retention Ultra-soft blends vary by color — all built to last Heavyweight fabric for strength without stiffness Care Protocol   Machine wash warm (max 40°C / 105°F) Non-chlorine bleach when needed Tumble dry low Iron/steam medium No dry cleaning
BLKFLG - Lightweight Plain Tee (AU)
BLKFLG - Lightweight Plain Tee $50.00
Lightweight Plain Tee Light feel. Heavy rotation.This is your go-to base layer — soft, breathable, and cut with intention. The Lightweight Plain Tee delivers comfort without clutter, making it the kind of piece that disappears on your body but stands out in your rotation. No frills. No noise. Just a clean, easy essential that works — always. Product Specs Seamless sides = smooth fit, less waste Ribbed collar holds form + flexes with movement Stabilized shoulders for long-term shape retention 100% ring-spun cotton — light, soft, breathable Ethically made + Oeko-Tex certified Care Protocol   Cold wash (30°C / 90°F) with similar colors Tumble dry low Iron or steam low No bleach No dry cleaning
BLKFLG - Maze Snapback Cap
BLKFLG - Maze Snapback Cap $74.00
BLKFLG Maze Snapback Cap Find your way — or don’t.The Maze Snapback isn’t just headwear. It’s a signal. Flat brim. Structured build. Maze logo front and center. This cap holds its shape, locks in your fit, and throws shade with intent. Designed for presence, not blending in. Clean lines. Sharp angles. No escape. PLEASE NOTE: This product is only stocked in our USA warehouse. Customers ordering from outside of the USA will have a longer delivery timeframe for this product. Product Specs Flat bill with classic green undervisor — timeless contrast Structured 6-panel crown holds form, no matter what 80% acrylic / 20% wool for strength + comfort Snapback closure — adjustable and secure Complies with lead, BPA, and phthalate safety standards Care Protocol   Spot clean only: warm water + mild soap Use soft brush on stubborn marks Don’t soak. Don’t machine wash. Handle with intent.
-23% sale
BLKFLG - Men's Basic Hoodie (AU)
BLKFLG - Men's Basic Hoodie $77.00 $99.00
Men’s Basic Hoodie No flash. No drama. Just solid comfort.This is the layer you reach for without thinking. Midweight warmth, relaxed fit, and a full zip for quick exits. Front stash pockets and an adjustable drawstring hood keep it functional. Built for chill days, late nights, and everything in between. Throw it on. Get to work. Or don’t. Product Specs Seamless body = cleaner lines, less waste Front pockets = carry gear or warm hands Adjustable drawstring hood Metal zip — tough, smooth, built to last 50/50 cotton/poly blend for comfort + durability Care Protocol   Machine wash warm (40°C / 105°F) Non-chlorine bleach when needed Tumble dry medium Iron/steam low No dry cleaning
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